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By jennifer rotondo
Give the gift of clean luxury. Explore Urthy’s 2025 Holiday Gift Guide — filled with intentional, plant-based fragrances and self-care sets for every personality. From cozy homebodies to wellness seekers,...
By jennifer rotondo
Proust Effect: Transport to A Location or Memory with Scent Through smell, we can get transported to a distant time or place because there's a conscious or unconscious memory connected...
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By jennifer rotondo
Phthalates In Scented Candles: Why Should You Avoid Them? Scented candles, we love them. It enables us to smell freshness, recall memories, meditate, and so much more. However, have you...
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By jennifer rotondo
Why Is Coconut Wax Better Than Soy If you love burning scented candles, you're aware that the wax significantly impacts your enjoyment. After all, the wax is what makes a candle burn...
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By jennifer rotondo
Olfactive Families & The Fragrance Wheel: A Lesson on Scents A classified system is used in the perfume industry to place different scents into olfactive families. These families have evolved...
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By jennifer rotondo
How Is Aromatherapy Done? Aromatherapy (oil therapy) is a holistic healing treatment using natural plant extract to promote well-being and health. The oils used are aromatic essential oils that medicinally...
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By jennifer rotondo
Candle Meditation (Complete Guide) Meditation is the key to mindfulness. The only problem - it's challenging to drop into a meditational state. One way to make this easier is through...
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By jennifer rotondo
Aroma Psychology: Explained from A-Z A sense of smell, or olfactory sense, is humankind's oldest sense. One of our earliest functions as tiny, simple organisms was to discover harmful or helpful...
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