Co-Founder Sisters

Co-founders and sisters Ali and Jen began Urthy Scents after experiencing health concerns triggered by hormone-disrupting additives. Due to autoimmune issues, using clean and nontoxic home and body products was more than a preference – it was a necessity. They wanted high quality, pleasantly fragrant products without putting their health at risk. So, they decided to make their own. 

It’s time to let the world see all that beautiful, glowing, goodness that’s inside of you. Let us help you unveil it. 

The heart and soul of Urthy Scents is our desire to celebrate the beauty that’s within each of us – and to let it shine through on the outside. We do that the best way we know how: by combining luxury home and body products with our love of delicious fragrances. 

Scents have the power to shift our mindsets – to lift our spirits and unlock memories. Just like how the perfect little black dress makes you feel like your best self, the perfect fragrance transforms the everyday into the extraordinary. Pair the magic of fragrance with our consciously-formulated body and home products and you have a recipe for sexy, radiant confidence. 

Feel like new. Feel like you. 

Who We Are

What started as a hobby – making clean-burning coconut wax candles during the coronavirus pandemic – quickly turned into a passion. Since then, we’ve expanded our product line to include body products, fine fragrances, home products, and bath products – all with safe, non-toxic ingredients. 

A Commitment to Clean 

The key to creating clean scented products is to start with non-toxic fragrances. Many mainstream fragrance companies use scents that include hormone-disrupting phthalates. Phthalates are synthetic compounds that are known endocrine disruptors, meaning they interfere with the body’s hormonal balance. Since so much of how our bodies function depends on a healthy endocrine system, we avoid any ingredients that may disrupt this delicate balance and are careful to only use phthalate-free scents in all of our products.  

All Urthy Scents products are clean – filled with naturally-derived plant ingredients and formulated with your health in mind. You’ll never find any artificial colors or toxic fragrances in our product lineup, and we take pride in being free of hormone disruptors. We are delighted to share our high-quality, beautifully scented products with you, and know that you can feel good about using Urthy Scents products on your skin and in your home. 

Conscious & Comforting Home Fragrances 

Candles hold a special place in our hearts – it’s the product that started it all! There’s something about the flicker of the flame, the crackle of a wood wick, and the room-filling fragrance of a candle that nothing else can replicate. For many, mainstream candles are one of the hardest things to ditch when you’re on a detox journey. Thanks to our clean-burning coconut wax formula and phthalate-free fragrances, you can embrace being a candle lover again. We love that our coconut wax candles are slow burning, richly fragranced, toxin-free, and eco-friendly – and know that you’ll love burning them in your home.

Looking for more ways to fill your home with a signature scent? Try our reed diffusers, room sprays, and scent towers – all filled with the same safe and non-toxic ingredients that you've come to expect from Urthy.  

Plant-Powered Personal Care Products 

We believe in harnessing the power of plants to make botanical beauty products that nourish and transform your skin naturally.  Our bodies were designed to work in harmony with nature, and we believe that the best results occur when we embrace that connection. That's why we’ve formulated our products using plant ingredients like moisturizing olive squalane oil, firming lupin seed extract, and healing chamomile bisabolol in our KWENCH body products line. All of these ingredients were thoughtfully chosen for their nourishing qualities and encourage your natural beauty to shine through. 

Looking for a scent-filled way to elevate your vibe? Try one of our long-lasting, phthalate-free fine fragrances. All of our eau de parfums and body sprays are made with hormone-friendly ingredients so you can rock your alluring signature scent, worry-free. 

Discover Your Scent Journey

Our sense of smell is intricately linked to memory centers in our brains, making it incredibly personal and intimate. We’re pleased to offer a selection of nuanced, elegant scents – and with nine collections including three scents each, you’re sure to find the scent story that you connect with. 

Not sure where to start? Try our scent quiz to take the first steps in your scent journey. Or better yet, stop in to our flagship store in Lakewood Ranch, Florida – we’d love to say hi!

Behind the scenes